Digital marketing

Building a lead generation website? North Patrol’s team helps you understand customer needs, design content and navigation structures, improve your conversion paths and find the most suitable digital marketing tools and technologies for your requirements.

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Clarifying the service concept

  • Customer needs
  • Business requirements
  • Finding a content strategy
  • Service paths and navigation logic
  • Leads, contacts, conversion
  • Marketing automation
  • User-centered design work

Technology choices

  • Cost-effective lifecycle solutions
  • User-friendly admin tools
  • Sustainable overall architecture
  • Ensuring data security and data privacy
  • Taking care of accessibility
  • Scalability for future development

Selecting an implementation partner

  • Requirements specification
  • Crafting a relevant request for proposal
  • Searching for potential partners in Finland or abroad
  • Expert proposal comparison
  • Choosing the most suitable partner
  • Implementation kick-off

When you need a digital service that promotes your brand and boosts your business, we’re here to help. Together, we’ll design an online service that supports your strategic goals through digital marketing and content strategy. In the new online service, your customers will navigate paths that inspire them to seek more information, order services or products and engage with interesting content.

At North Patrol, we know online service trends, ensuring that your new online service is not only user-friendly and accessible but also designed to impress. We design services where brand, user experience, functionality and technology converge to create a successful customer experience.

Together, we’ll build an online service concept that aligns with your goals using service design techniques. We’ll explore how marketing automation can function in the best possible way and how the online service can enhance lead generation.

We have been involved in hundreds of digital service reforms. We are an impartial and technology-independent operator and don’t rely on any specific technology. In addition to design work, we assist in evaluating technological solutions and finding the best partner.

This is how we can help

Projects we've worked on

Rejlers AB – a leading engineering consultancy firm in the Nordic region

May 2023 –

Preliminary Study and Procurement Support for Website Renewal

Tampere University

May 2023 –

Consulting on the development plan for online services

Metsähallitus, Parks and Wildlife Finland

March 2023 – September 2023

Procurement of the Content Management Solution for Metsähallitus Hiking Destinations and Services

Turku University of Applied Sciences

February 2023 – October 2023

Preliminary study, concept development, definition, and procurement of the website

VTT Technical Research Centre of Finland

February 2023 – June 2023

Enhancement of service pathways for the VTT Website

The Automobile and Touring Club of Finland, Autoliitto

January 2023 – August 2023

Specification and Procurement Support for Moottori.fi Online Magazine

Veho Group – retailer and distributor of Mercedes-Benz

December 2022 –

Requirement specification and procurement of websites

The Trade Union of Education in Finland, OAJ

November 2022 –

Planning and Implementation of the OAJ.fi Website Concept Renewal

Read our latest data insight report related to digital marketing

Report: Web platforms in Finland 2024

29 weeks ago

We at North Patrol updated our analysis of Finnish web technologies. We analyzed the websites of 2500 different organizations, including a comprehensive sample of large corporations, online stores, public administration organizations, and associations. This first review article of this year’s survey focuses on the platforms of the main websites of these organizations.

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To hear more about our services, please leave us a message and we’ll contact you.

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About North Patrol

We are a team of ten consultants, all of whom are experienced designers and technology experts. Every year we design and prepare over 50 different online services and information systems. Our customer satisfaction is very high (9.5 out of 10), and we have helped many customers transform their digital services.

Read more about us

How we differ from our competitors?

  • We specialize in digital service design

    We specialize in high-quality design and requirements specification of digital services. Our mission is to help customers succeed in their software project by creating the best possible foundation for implementation – whether it is an agile implementation done inhouse, a project done with a partner, or a publicly tendered project.

  • We don't sell coding or licenses

    Many software companies recommend software solutions that they also implement themselves. We don’t do that. We don’t do software implementation projects or have partnerships with technology providers. Our perspective on the software market is broad, as it should be for our customers. Our goal is always to find the best possible software solution for our customer, whether it’s a custom-built solution, a SaaS service, an open-source platform, or a combination of these.

  • We are realistic and forward-thinking

    We design digital service concepts, implementation methods and architectures that are sustainable and can be further developed. We place great importance on the feasibility of software solutions, the availability of good partners and the predictability of costs.

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